Prada: the legend of the fashion world
PRADA nearly a hundred years in the development process, through a commitment to the creation of both classic and innovative color concepts of fashion and become a legend of world-renowned brand.
In 1913, PRADA center in Milan, Italy, founded the first boutique, designed by founder Mario Prada fashion and high-quality handbags, suitcases, leather accessories and cosmetic products, etc., have been from the royal family and upper class the love and pursuit of society. Today, it still remains popular boutiques of the upper class in Italy has a very high reputation and prestige, PRADA embodied in the value of products has always been regarded as extraordinary in the enjoyment of everyday life.
After more than two decades of effort and struggle, the brand has a long history of continuous development and evolution. Through Miuccia Prada and Patrizio Bertelli of tacit cooperation, PRADA has moved from a small family business to become the world’s top luxury brands.
PRADA nearly a hundred years in the development process, through a commitment to the creation of both classic and innovative color concepts of fashion and become a legend of world-renowned brand.
In 1913, PRADA center in Milan, Italy, founded the first boutique, designed by founder Mario Prada fashion and high-quality handbags, suitcases, leather accessories and cosmetic products, etc., have been from the royal family and upper class the love and pursuit of society. Today, it still remains popular boutiques of the upper class in Italy has a very high reputation and prestige, PRADA embodied in the value of products has always been regarded as extraordinary in the enjoyment of everyday life.
After more than two decades of effort and struggle, the brand has a long history of continuous development and evolution. Through Miuccia Prada and Patrizio Bertelli of tacit cooperation, PRADA has moved from a small family business to become the world’s top luxury brands.
At present, PRADA Group has PRADA, Jil Sander, Church’s, Helmut Lang, Genny and Car Shoe and other highly prestigious international brand, Miu Miu at the same time It also has an exclusive brand license.
All PRADA group’s production of the products are from Italy’s Tuscany region Prada Spa jurisdiction, this area is recognized as the most high-end leather goods and footwear manufacturing process and technology. For mass production, PRADA requirements for product quality did not slack, and never compromise on the quality point of view has become a well-known enterprises PRADA concept.
